META ADS FOR AUTO PROTECTION SHOPS

A steady stream of booked
consultations – every month

Facebook and Instagram put your shop in front of car enthusiasts in your city before they start searching. We build Meta campaigns that generate consistent, bookable leads for PPF, tinting, and ceramic coating businesses.

Get a free META strategy → See lead gen results

$10k → $25k


Tinting shop in Memphis. Meta lead gen campaign, avg. ticket $320, 47 leads in first 30 days.

$9.40


Retargeting campaign targeting existing Google organic visitors converted at 4× the cold audience rate.

Why posting on Instagram isn’t enough

Organic reach is nearly zero

Boosted posts = wasted money

Leads go cold without follow-up

WHAT’S INCLUDED?

A complete lead funnel that
runs itself

We build a multi-stage Meta funnel: cold traffic to generate awareness, lead ads to capture intent, and retargeting to close the deal – all running simultaneously.

Campaign strategy & full funnel build – Top-of-funnel awareness, mid-funnel lead generation, and bottom-of-funnel retargeting campaigns running in parallel.

Audience research & targeting – Car enthusiasts, luxury vehicle owners, and people in your service area who match your best customer profile by interest, behavior, and demographics.

Meta Lead Forms (instant, pre-filled) – Lead forms that capture name, phone, service interest, and vehicle type before the prospect ever leaves Facebook or Instagram.

Retargeting campaigns – Follow-up ads to people who viewed your profile, clicked a previous ad, or visited your website but didn’t book a consultation.

Lookalike audiences – We upload your customer list and build lookalike audiences of people across Tennessee who match your best buyers’ exact profile.

Creative briefs for your content – We tell you exactly what to film, how to frame it, and what text overlay to use. You shoot it on your phone; we build the ads.

Meta Pixel setup & all events – Full Pixel implementation with purchase, lead, and page view events so every conversion is tracked to the correct ad.

A/B testing framework – We test audiences, creatives, and offers simultaneously to find the lowest cost-per-lead combination, then scale it.

Monthly reporting – Leads generated, cost per lead, reach, and attribution — in plain English, never agency jargon.

The #1 creative format for auto shops

Before/after content is the single highest-converting creative format for PPF and tinting shops. A 15-second clip of film being applied – or a side-by-side gloss comparison – generates 4× the engagement of a generic offer ad.

We provide exact creative briefs: what to film, how to frame it, lighting tips, and text overlay. You point your phone. We build the campaign.

$12

Avg. cost per lead

From setup to leads in 72 hours

Day 1 — Pixel & account setup

We connect your Meta Business Suite, install and verify the Pixel on your website, and set up all conversion events. Your account is in your name — you retain full ownership and control.


Day 2 — Audience & strategy build

We build your core audiences: location-based cold targeting, interest-based car enthusiast audiences, and retargeting pools sourced from your website visitors and existing customer list.


Day 3 — Campaign launch

We launch with your approved creative. First priority is always the lead generation campaign targeting high-intent local car owners. Retargeting launches in week 2 once traffic data builds up.


Week 2 — Optimization begins

We analyze early data: which audiences convert, which creatives perform, what times of day drive the best leads. We double budget on winners immediately and cut anything underperforming.


Month 2+ — Funnel maturity

Lookalike audiences built from your real customer list go live. Retargeting pool grows larger. Cost per lead drops. The funnel becomes more efficient every single month automatically.

Common questions about Meta Ads

We recommend a minimum of $500–$800/month in ad spend for smaller Tennessee markets, and $1,000–$2,000 for larger ones. Below $500/month, Meta’s algorithm doesn’t get enough data to optimize effectively and results stay inconsistent.

No. iPhone footage of real installs consistently outperforms polished agency video for this industry. Authenticity and specificity beat production quality every time. We give you exact briefs so you know exactly what to capture.

Google leads are higher intent — the person was actively searching for your service. Meta leads are earlier in the buyer journey and typically need a follow-up call within 5 minutes of submission to convert. Both channels have a role, and we recommend running both for maximum lead volume.

Leads arrive directly to your Meta account and via email notification. On our Porsche plan, we also set up automated SMS and email follow-up sequences through GoHighLevel to contact leads within 5 minutes of submission — dramatically improving show rate.

Build your lead machine

Free Meta strategy session — we’ll map out your complete funnel before you commit to anything.

Get my free META strategy →